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Why Sales is a Million-Dollar Skill You Can’t Ignore - By Jordan Dessauer million dollars sales skill set Jul 10, 2025

Ever closed a $5 million deal in your boxer shorts? The BOOST book’s intro, hitting shelves September 2025, spills the tea on how its author did just that—above a garage, no less. Sales isn’t just about cash; it’s a million-dollar skill that cracks open life’s toughest doors. Think Elon Musk pitchin...

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5 BOOST Hacks to Build Rapport Like a Pro - By Jordan Dessauer building rapport jordan nike rapoort Jul 06, 2025

This topic is extra special for me since I was named after Michael Jordan. When it comes to building rapport, the lessons of NIKE and Delores Jordan are legendary. Move over, Michael; there is another superstar, Jordan. No, not me, but the story of how NIKE, a struggling brand at the time, used rapp...

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The Untold History of Sales and Why BOOST is Your Ticket to Mastery - By Jordan Dessauer history of sales sales Jul 03, 2025

Sales ain’t just a job—it’s a bloody adventure, mate, and the BOOST book, dropping September 2025, is your treasure map. Picture this: a world where cavemen bartered furs, Ben Franklin sold insurance like a boss, and snake oil peddlers gave sales a bad rap. The intro to BOOST lays it all bare, chart...

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7 Proven Steps to Build Likability in Sales (Inspired by BOOST) - By Jordan Dessauer Jul 03, 2025

In sales, likability isn’t just a bonus—it’s a game-changer. The BOOST Sales Success System reveals that people judge likability in just 0.1 seconds, and it’s the foundation for trust and closing deals. Drawing from Chapter 2 of the upcoming BOOST book (out September 2025), here are seven practical ...

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How to Make the Office Environment More Comfortable environment john dessauer mindset office productivity Jun 24, 2022

Your employees spend at least 40 hours a week in the office environment that you’ve created. Shouldn’t you do everything you can to make that environment as pleasant as possible for the people you rely on? When your employees are comfortable, they’ll be happier and more productive, which will benefi...

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4 Ways to Market Your Small Business branding john dessuaer mantis media marketing small business Jun 17, 2022

One of the biggest challenges that small businesses face is marketing. Compared to the other work of setting up your business, marketing can seem like the biggest hurdle to climb. And it’s frustrating. Here you are with an awesome product or service, ready to deliver to the public, but your business...

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