Decode Buyer Personas for Sales Success - Jordan Desssauer
Jul 28, 2025
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Understanding what drives buyers is the key to closing deals in 2025. Chapter 5 of the BOOST book, out September 2025, explores buying motivations, helping reps adapt strategies to different personas. With 82% of sales success tied to understanding buyer psychology (Salesforce, 2023), this chapter s...
3 Top Sales Skills Reps Need to Succeed in 2025 with BOOST - BY Jordan Dessauer
Jul 26, 2025
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BOOST integrates these skills into its framework for proactive, strategic selling.
1. Insight-Led Consulting with BOOST
Insight-led consulting positions reps as partners, surfacing unspoken problems using BOOST’s Observe needs (Chapter 2) and Offer solutions (Chapter 4). Reps challenge assumptions...
9 Advanced Sales Training Techniques for 2025 with BOOST - By Jordan Dessauer
Jul 26, 2025
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As we head into the second half of 2025, the sales landscape is evolving faster than ever, demanding adaptive training techniques to keep your team sharp. The BOOST Sales Success System, from the book launching September 2025, offers a powerful framework to integrate these techniques. Here are nine ...
Solve Client Problems with BOOST’s Custom Playbook - By Jordan Dessauer
Jul 21, 2025
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Want to be the superhero who saves the day for your clients? Chapter 4 of the BOOST book, out September 2025, dives into the “O” of the BOOST Sales Success System: Offer tailored solutions. It’s about solving problems with pitches so customized they feel like a bespoke suit, making you the go-to for...
Craft Tailored Sales Solutions Like a BOOST Pro- By Jordan Dessauer
Jul 16, 2025
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In sales, one-size-fits-all is a deal-killer. Chapter 4 of the BOOST book, out September 2025, dives into the “O” of the BOOST Sales Success System: Offer tailored solutions. It’s about crafting pitches that fit clients like a custom suit, solving their unique problems with precision. In 2025, when ...
Master Your Brain’s Sales Chemistry with BOOST - By Jordan Desssauer
Jul 16, 2025
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