Sales Programs

Improve Your Numbers.
Use a Proven System.

Real programs built for real results — whether you're an individual rep or a company ready to transform its entire sales culture.

⚡

1-Hour Consulting

$350 / hour

The Problem

Freelancers, creators, and side-hustlers struggle with inconsistent sales — unpredictable income, wasted effort, and no clear strategy to attract clients or close deals.

The Solution

One focused hour with a BOOST expert delivers a tailored, actionable plan to attract the right clients, sharpen your approach, and start closing more deals — immediately. No fluff. Just results. Backed by Science.

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⭐ Best Value

🔟

10-Pack Consulting

$2,997 / 10 sessions

The Problem

Inconsistent sales create a cycle of stress and lost opportunity. A single session helps — but sporadic efforts fail to sustain the momentum needed for lasting success.

The Solution

10 sessions of personalized coaching that build on each other — refining your skills, adapting to challenges, and constructing a reliable sales system with real accountability. This is the investment that changes everything.

Get the 10-Pack →

📅

Yearly Consulting

By Application / year-long

The Problem

Individual salespeople — in medical, automotive, software, and beyond — face unpredictable income and stalled careers without a long-term, structured approach to closing deals consistently.

The Solution

A full year of expert coaching through regular 1-hour sessions — building a robust, adaptable sales system tailored to your market. This isn't a quick fix. It's a transformative partnership to unlock your full potential.

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Corporate Programs

Built for Teams & Organizations

Enterprise-level sales transformation for companies ready to overhaul performance, align leadership, and drive measurable revenue growth.

🏢

BOOST Group & Team
Sales Coaching

For Sales Teams

A comprehensive program combining an intensive full-day on-site workshop with 12 weeks of virtual group training and personalized 1:1 coaching. Designed to transform entire sales teams into high-performing, BOOST-certified units — in any industry.

Pre-program sales audit & KPI baseline assessment
Full-day in-person workshop (8 hours, on-site)
12 weeks of weekly group Zoom training sessions
Individual 1:1 coaching calls per sales rep
Executive & manager leadership briefings
Custom BOOST playbook, scripts & templates
Post-program performance report with outcomes

Schedule a Consultation →

🎯

BOOST CSO
Strategic Overhaul

Performance-Based

A high-level consulting engagement for companies that need a Chief Sales Officer-level strategy without the full-time hire. Includes a full operational audit, staff evaluation, growth planning, and comprehensive training — with a performance-based commission on verified year-over-year sales growth.

Product, pricing & market fit review
Sales staff evaluation & restructuring roadmap
12–24 month revenue growth & budget plan
Executive alignment & C-suite BOOST training
Full team training program (12 weeks)
CRM & technology integration recommendations
Ongoing KPI tracking with quarterly strategy reviews

Schedule a Consultation →

The BOOST System at Work

Industries Transformed. Results Proven.

The BOOST framework isn't industry-specific — it's human-specific. Wherever people buy and sell, it works.

🩺

Medical Devices

Close Rate Doubled in 60 Days

An independent medical device rep applied BOOST to every sales call. Within two months his close rate doubled — not through pressure, but through a repeatable system that builds trust fast.

🏢

Corporate Sales Teams

Immediate Team-Wide Impact

A mid-market VP of Sales brought BOOST in for her entire team. Weakest performers improved. Leaders sharpened. Quarterly numbers moved across the board — within the same quarter.

🏠

Real Estate

A Coach in Your Ear, Every Week

Commercial real estate professionals use the Content Lab and BOOST coaching to stay sharp year-round. Consistent, actionable training — not a one-time seminar that fades by Friday.

🏗️

Industrial & Construction

Sales System Where None Existed

Otis Elevators' HighRise team had deep product expertise but no sales methodology. BOOST gave them a proven framework — and the confidence and process to close business they'd been leaving on the table.

Your industry isn't on this list? That's the point — BOOST works wherever people sell.

Book a Free Call →

John Dessauer — Sales Strategist & Founder of RealWise

About John

30+ Years. $1 Billion Closed.

John Dessauer is a sales strategist, author, keynote speaker, and founder of the Dessauer Group. Over 30 years in the trenches — closing deals across 15+ industries, training 1,200+ professionals, and building the BOOST framework from real results, not theory.

His programs cut through guru culture to deliver what actually works: a repeatable, science-backed system you can implement on Monday morning. From individual reps to Fortune-level sales floors, the methodology is the same — only the scale changes.

📚 Author — BOOST Your Sales 🎙️ Host — The RealWise Podcast 🏢 Founder — Dessauer Group 📊 Sales Consultant 🎓 Speaker & Coach

"Sales isn't a talent. It's a system. When you implement the right steps, results become predictable. Impossible becomes possible. Possible becomes probable."
— John Dessauer

Client Results

Real People. Real Numbers.

These aren't edited success stories — they're what happens when professionals stop guessing and start using a system.

★ Featured Result

★★★★★

John's BOOST program completely changed how I approach every sales call. Within 60 days I doubled my close rate. This isn't motivational fluff — it's a real, repeatable system.

Mike Reposit

Independent Sales Rep — Medical Devices

★★★★★

We brought John in to train our entire sales team. The results were immediate. This BOOST system helped improve our weakest performers and helped strengthen our leaders. Clearer processes, better confidence, and our quarterly numbers reflected it across the board.

Sara Laughlin

VP of Sales, Mid-Market Company

★★★★★

The Content Lab alone is worth the investment. Every week there's something actionable. Combined with the podcast, it's like having a sales coach in your ear at all times.

Tom Katz

Real Estate Professional — Anton Agency (Commercial Division)

★★★★★

We don't get trained on sales. We are trained on everything elevators. The BOOST training has put us in a position to drive sales through a proven methodology. I and my team are grateful for that!

Jason Ibson

Otis Elevators, HighRise

FAQ

Answers Before You Decide.

Straight answers to the questions people ask most before working with John. No hype, no dodging.

1. Who is John Dessauer, and why should I trust your methods?

I've spent over 30 years in the trenches — closing hundreds of millions in deals, including an 8-figure property management contract and a $5M environmental deal. I've trained 1,200+ professionals across 15+ industries.

I built BOOST because I got tired of watching good salespeople fail with bad systems. Every principle I teach, I've personally used to close business.

Read My Background →

2. Is this just another "sales guru" program?

No — and I'd tell you the same thing if it were. I'm not here to sell you a mindset video or a $37 course that recycles other people's ideas.

BOOST is a repeatable, science-backed system I've built from real deals. I stand behind it with a free call so you can judge me for yourself before spending a dollar.

Book a Free Call

3. What makes BOOST different from every other sales system?

BOOST is grounded in the neuroscience of how buying decisions actually get made — oxytocin for trust, dopamine for desire, adrenaline for urgency, cortisol for contrast.

Most sales training teaches you what to say. BOOST teaches you why it works — so you can adapt it to any prospect, any industry, and any price point.

See the Programs →

4. Which program is right for me?

If you want a fast diagnostic and a focused action plan, start with the 1-Hour Consulting. If you want real momentum and accountability, the 10-Pack is my best value. If you're a leader scaling a team, Corporate is where we install BOOST into your whole company.

When in doubt, book a free call and I'll point you to the right fit — no pressure, no pitch.

Book a Free Call

5. What's your refund or satisfaction policy?

30-day, 100%, no-questions-asked money-back guarantee.

If you enroll in a program and it isn't what you hoped for, you have 30 days to let us know and we refund you. No friction, no forms, no explanations required. I stand behind this work.

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See All 20 FAQs →

Stop Leaving Money
on the Table.

Improve Your Numbers.
Use a Proven System.

Built for Teams & Organizations

Industries Transformed. Results Proven.

30+ Years. $1 Billion Closed.

Real People. Real Numbers.

Answers Before You Decide.

Ready to Improve Your Numbers?

Stop Leaving Moneyon the Table.

Improve Your Numbers.Use a Proven System.

Built for Teams & Organizations

Industries Transformed. Results Proven.

30+ Years. $1 Billion Closed.

Real People. Real Numbers.

Answers Before You Decide.

Ready to Improve Your Numbers?

Stop Leaving Money
on the Table.

Improve Your Numbers.
Use a Proven System.